Ok, not so silly. I recently grew out of my digital watch phase, but quickly realized that timing myself on an analog watch was downright silly. I had a tough time believing I could use one watch for running and only running, but this thing is great. Love the display - the "regular" digits are huge and very visible.
The watch is very smart - lap, intervals and even just setting the date are cake with it. Has alarms and dual time zones, as well as some neat "data" features for personal reflection.
Its incredibly lightweight, yet tough as nails. The watch band is a bit thin, but I guess that's what makes it unisex.
Great watch, and a great price thanks to Backcountry's Geartrade account!